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Baik Hyo Heum to be new president of Beijing-Hyundai

BEIJING – Baik Hyo Heum, vice president and sales manager of Beijing-Hyundai Motor Co., Ltd. (Beijing-Hyundai), will become the company’s new president, succeeding Noh Jae Man who will return to Hyundai’s headquarters in South Korea, according to a report in Beijing Times.

Noh has been serving as Beijing-Hyundai’s president since the company was founded in 2002. Under his leadership, Beijing-Hyundai’s vehicle production reached 3 millionth units in 2011, becoming the forth automaker to enter the “3 million units club” following FAW-Volkswagen, Shanghai-Volkswagen and Shanghai-GM.

Baik joined Hyundai Motor Co., Ltd. years ago and served as managers in sales, aftersales, commercial vehicles and many other departments. He became vice president and sales manager of Beijing-Hyundai in January 2008. With his efforts, company performances involving sales growth, band recognition, product structure adjustment and some other fields have been effectively improved over the past four years.

According to CBU-Autostats, Beijing-Hyundai sold 649,169 vehicles from January to November 2011, a year-on-year rise of 8.31 percent.

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