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DFAC eyes selling half million vehicles annually by 2014

WUHAN, Hubei – Dongfeng Automobile Co., Ltd. (DFAC) released its next five-year plan (2010-2014) on December 22, 2009, aiming to boost annual sales by 150 percent to 500,000 vehicles over the next five years, Shanghai Securities News reported.

DFAC is a subsidiary of China’s third largest auto group Dongfeng Motor Corp. (DFMC). It eyes an average sales growth of over 15 percent for its light commercial vehicle business by 2014 and to grab a market share of no less than 15 percent in China, according to the five-year plan.

The company also plans to foray into new energy vehicle segment, targeting selling 20,000 new energy cars by 2014 including electric light trucks, vans, buses and special machinery vehicles. DFAC has already developed 12 new energy vehicle models, three of which have passed the government approval to run on a trial program.

DFAC also targets to export 10 percent of its vehicles and build six overseas production bases by 2014.

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