BEIJING – The Denza all-electric vehicle, produced by Shenzhen BYD Daimler New Technology Co., Ltd. (BDNT), will hit the market in September at a starting price of ¥369,000 ($69,492) before subsidies.
BYD and Daimler, which formed BDNT four years ago as the first Sino-German joint venture dedicated to an all-electric vehicle in China, are touting the vehicle as the safest EV in China.
“Today we deliver the safest, most reliable, and most convenient electric vehicle to our Chinese customers – designed, engineered, and produced for China, in China,” said Hubertus Troska, chairman and CEO of Daimler Greater China, at Denza’s global debut in Beijing on April 20. “Denza is a car that combines the outstanding strengths of both worlds – BYD’s leading battery technology and Daimler’s renowned tradition in engineering expertise, safety technology and quality excellence.”
“Denza is the first complete vehicle that Daimler has developed together with BYD outside of Germany and it is undoubtedly one key pillar of Daimler’s electric vehicle strategy in China,” said Thomas Weber, member of the board of management of Daimler responsible for R&D. “No compromises have been made to design and develop, in China, an all-electric car that raises the bar in its segment. We assure our Chinese customers the highest standards of safety, paired with maximum convenience, outstanding reliability and unique driving fun as part of a superior overall concept.”
According to Weber, the Denza is the first EV to be tested based on C-NCAP consumer ratings and achieved a maximum 5-star rating. Built following Daimler production concept and quality control, the Denza EV went through intensive component testing and test drives totaling 1.2 million km all over China in hot, cold, dusty and icy conditions.
The Denza EV is powered by an 86 kW (peak) all-electric engine that provides a maximum speed of 150 km/h and peak torque of 290 Nm. With a 47.5 kWh battery pack placed underneath the passenger compartment, the car offers a driving range of up to 300 km and costs about ¥20 per 100 km driven.
“This is the best EV we have created for the Chinese market,” said Wang Chuanfu, chairman of BYD Co. “We will offer a vehicle warranty of three years or 80,000 km, batter warranty of six years or 150,000 km, three guarantees (return, repair and exchange) as well as 24-hour roadside assistance provided by Allianz.”
The Denza EV will go on sale initially in Beijing, Shanghai and Shenzhen at dedicated dealerships built by Pangda Group, Lei Shing Hong Group and Zhongsheng Group respectively. Phase two market cities will include Guangzhou, Hangzhou and Tianjin. It will retail for ¥255,000 in Beijing after central and local subsidies, and is also eligible for a free license plate in Shanghai.
BYD and Daimler are also teaming up with leading technology group ABB to build the world’s largest fast charging infrastructure by 2020.