GUANGZHOU – GAC Fiat Chrysler Automobiles Co., Ltd. (GAC-FCA) inaugurated its new plant in Guangzhou on April 18, and a Jeep Renegade rolled off the production line at the ceremony.
The launch marks another milestone for the joint venture company following the announcement and implementation of local production for the Jeep Cherokee, which began at the GAC-FCA Changsha plant on October 19, 2015. Local production of the Jeep Renegade further represents the accelerated growth of GAC-FCA and the Jeep brand’s increased ability to compete across the SUV market in China.
“Today is an important step in our strategy to expand the Jeep brand’s global presence and, equally important, it represents a further strengthening of the joint enterprise with our respected and valuable partner here in China, the GAC Group,” said Sergio Marchionne, CEO of Fiat Chrysler Automobiles N.V., at the ceremony.
The Guangzhou plant was built based on the WCM concept. The plant features an advanced process layout, production equipment and an environmental management model. The factory includes four cutting-edge workshops for stamping, welding, painting and general assembly, respectively, as well as an independent Quality Assurance (QA) center.
“GAC-FCA stands for an excellent joint effort amongst China, the U.S. and Italy,” said Zhang Fangyou, chairman of GAC Group. “The GAC-FCA Guangzhou plant enjoys extensive advantages in product, technology and management. Without a doubt it will further accelerate the development of not only GAC Group, but also the whole automotive industry here in Guangdong Province, China.”
Planned output capacity of the GAC-FCA Guangzhou plant is 160,000 units annually with estimated industrial value of ¥28.17 billion ($4.44 billion), according to media reports.