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Imported SUVs getting pricier

According to data from CBU Analytics, more and more models in the list of top 20 bestselling imported SUVs carry price tags of more than ¥700,000 ($107,692): seven in 2013, eight in 2014 and 10 in 2015.

Registration of these super-luxury SUVs priced over ¥700,000 increased to 211,000 units in 2015 from 156,000 units in 2013, up 20.55 percent in 2014 and 11.97 percent in 2015. Meanwhile, super-luxury SUVs’ share of the top 20 bestselling imported SUVs increased from 33.74 percent in 2013 to 46.9 percent in 2015.

The share of SUVs among imported passenger vehicles sharply rose 30.74 percentage points to 61.89 percent in 2014 from 2013, and a further 1.81 percentage points in 2015. However, super-luxury SUVs priced over ¥700,000 as a percentage of all imported passenger vehicles increased by more than 11 percentage points from 2013 to 2015, rising from 7.28 percent to 18.71 percent. They are becoming a major driver of the imported vehicle market.

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