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Mercedes-Benz brings products that fit China, and brings China into its products

A-Class L Sedan BEIJING – Among 3 global premieres and 14 China premieres at the Mercedes-Benz stand at Auto China 2018, the A-Class L Sedan was still special. The April 24th world premiere of the A-Class L Sedan ushered in a new era for the compact premium segment. It is the first

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With EQC and new compact car coming, Mercedes-Benz focuses on solidifying foundation for further China growth

The EQC will begin production at BBAC in 2019. GUANGZHOU – Mercedes-Benz is in no mood to bask in the record sales numbers it has continued to rack up in China and its current status as the top selling luxury brand in the country, senior executives made clear in an interview

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With EQC local production planned by 2020, China a major focus of Daimler’s electric push

Nicholas Speeks (L) with Hubertus Troska in front of the Concept EQA FRANKFURT – Less than a year after Daimler’s Mercedes-Benz unit unveiled its EQ dedicated electric nameplate at the Paris Motor Show, the world’s leading luxury brand is speeding up its electrification push with a key announcement at the Frankfurt Motor Show:

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Daimler to take minority share in BJEV in new framework agreement with BAIC

BERLIN – Daimler intends to acquire a minority stake in Beijing Electric Vehicle Co., Ltd. (BJEV), a subsidiary of partner BAIC Group, with the purpose of strengthening strategic collaboration with BAIC in China’s new energy vehicle sector. The move is one of the two significant investments Daimler plans to make

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Mercedes-Benz premieres the New S-Class and Concept A Sedan while maintaining a humble and focused approach to the Chinese market

SHANGHAI – A year after its masterful adaptation of the popular Chinese song In the Field of Hope to usher in the All New E-Class Long-Wheelbase, Mercedes-Benz took its China localization strategy up another notch at the world premiere of the New S-Class here on April 18, likening the flagship

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All New Mercedes-Benz E-Class Long Wheelbase: Core Aim to Outperform Itself

BEIJING – Even though the All New Mercedes-Benz E-Class Long Wheelbase is squarely aimed at its two biggest rivals – Audi A6L and BMW 5 Series, its core aim is to outperform its own previous generation model, according to senior executives at the launch of the exclusive model dedicated to

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Pivoting to a new round of development: GAF discusses industry future in Chongqing (I)

CHONGQING – More than 900 people attended the 7th annual meeting of the Global Automotive Forum (GAF 2016) on June 6-7 here for the second consecutive year. GAF 2016, organized by CCPIT-Auto, discussed the theme of Pivoting to a New Round of Development – China Opportunities: The 13th Five-Year Plan

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Sufficient dealer coverage and new products propel Mercedes-Benz to record 2015 in China

GUANGZHOU – Sufficient dealer network coverage and launch of new models especially locally made products have been the key driving force behind Mercedes-Benz’s record growth in China this year, where sales have already exceeded the annual target of 300,000 units, according to Hubertus Troska, member of the board of management

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Brand, product, local production and network fuel Mercedes-Benz China growth

Locally built GLA hits market at Auto Shanghai 2015 SHANGHAI – Brand, product, local production and dealer network have formed a “bundle” of factors that contributed to continued rapid growth of Mercedes-Benz sales in China during the first quarter of 2015, according to Ola Källenius, Member of the Board of Management

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