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Dongfeng Trucks accelerates marketing at home and abroad

SHIYAN, Hubei – Two marketing promotion events of Dongfeng Trucks, the Volvo Ocean Race (2014-2015) and the 2015 Dongfeng Kinland Driver Competition, came to a successful end after nine months of expedition at home and abroad. The two events helped the company improve its corporate brand image to a new

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Zhu Fushou: mild growth in the next decade

Zhu Fushou, president of Dongfeng Motor Corp. (DFM), discussed future prospects of China’s auto market, the company’s cooperation with multinational automakers and its efforts in building independent brands during an interview with Cheng Yuan, a veteran automotive journalist. DFM is China’s 2nd largest state-owned automaker directly administered by the central

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Huang Gang: Demand for heavy-duty trucks will remain a steady increase in years

Dongfeng Commercial Vehicle Company (Dongfeng Commercial) held a groundbreaking ceremony for its new heavy-duty truck plant at Shiyan, Hubei Province, on May 23. When it rolls into production, this plant with a designed annual capacity of 80,000 units will become Dongfeng Commercial's largest heavy-duty truck manufacturing base in China, and the

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