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Head of Qoros says brand to stand on its own – but will it all arrive in time? (II)

It was a shining moment for Qoros Automotive when the Qoros 3 made its global debut at the Geneva Motor Show in 2013 before officially hitting the Chinese market later that year. But that aura has not translated to sales. Despite selling 14,000 vehicles in 2015 that represented a 170

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We are in Qoros for the long term

GENEVA – Israel Corp., Chery Automobile’s Western partner in Qoros Automobile Co., has a Chinese philosophy toward its investment. “We are in it for the long term,” said Amir Elstein, chairman of the board at Israel Corp. “We have money and we are patient.” The Qoros strategy to become a

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